This show is about how to read people when you meet them at a networking event or online so that you illicit from them the universal, emotional “like” and they are motivated to deal with you further.
Our featured guest, Laura Bruno is “The Business Relationship Authority.” Her approach to building successful business relationships is understanding the universal language of “behavior styles.” Laura will explain how to correctly read and interpret these behavioral styles when at an in-person networking event so you can get the most out of each introduction and handshake.
We want to understand behavioral styles so we can interact and engage with other people, and from a business perspective, so they’ll buy our product or service. Understanding behavioral styles enhances our interaction with other people when we meet them. However, you don’t want to just meet people, you want to “engage” them. In today’s digital world, engagement is more than a “press the flesh” handshake, it’s just as applicable and important when interacting online. We’ll delve into the similarities and differences between reading and reacting to those same styles when online.
Laura is a trainer, speaker, and a consultant. She is the owner of SBL Consulting and boldly brands herself as “The Business Relationship Authority.” She is also a Certified Professional Behavioral Analyst, which simply means she has spent a lot of time and money getting certified in DISC, the universal language of behavior styles.
Laura helps business professionals… Make more money… Have more fun… Using a proven and effective system…That is all about building professional relationships and strategic alliances to generate more referrals. She leads workshops in person in Torrance and Anaheim Hills.
Prior to venturing out on her own, Laura worked for Pacific Bell which is now AT&T (again) for 21 years in sales/marketing and HR. She won many company level and community awards for her achievements. Laura has spoken at many Chambers of Commerce gatherings, countless networking groups, and at industry specific conferences such as, painting, lighting, interior design, CPA’s, financial planners, attorney’s and other professional organizations.
She was nominated for Business of the Year in 2007, 2009, and 2010 by her students. She was also nominated for the SBA Business of the year in 2010 and won the Rising Star Award with NAWBO-IE (National Association of Women Business Owners) in 2010. She has worked with over 1500 companies and has been successful in helping business professionals increase and double their revenues since 2004.