The Top Traits of the Top Producing Brokers – A Discussion With Noted Author and Commercial Real Estate Brokerage Coach, Rod Santomassimo
We are very pleased to have as this weeks featured guest, Rod Santomassismo, author of the book, “Brokers Who Dominate, 8 traits of the top producers.”
Rod is a dynamic, articulate and knowledgeable speaker and considered by many as, America’s leading commercial real estate brokerage coach.
Listen while we have a pleasant, yet informative, “chit chat,” about Rod, his book, what it took to write the book and some of the top traits that he has identified from his nearly 1,000 interviews.
As is typical of our shows, we will go into some detail as to the meaning of these traits and not just give you a list. We want to have a discussion that will give some meaning to the listeners so that our listeners might take something away from the discussion and apply lessons learned to make themselves more successful.
Here about the “dogged persistence” and motivating story of Eric Northbrook who overcame a crippling accident that paralyzed him from the neck down, to continue to be an extremely successful broker and add further positive meaning to his life. We will also discuss, among other things, the “Young Guns” who bring fresh ideas and perspectives to the business. This is where Howard will take the opportunity to make his point that you don’t have to be young to come up with fresh, innovative ideas.
Rod possesses over 20 years of commercial real estate industry experience, a solid financial background and a proven growth track record that has repeatedly led to increased individual and company revenue.
The Massimo Group is proud to include Cushman Wakefield, Marcus & Milichap, Grubb & Ellis, Sperry Van Ness, Studley, Colliers, Carter USA, CORFAC, NAI and scores of regional and local firms and/or their individual brokers among its clients. Rod Santomassimo has been a featured speaker at a variety of local offices, regional conferences and CCIM’s National Conference, as well as the National Conferences for NAI Global, SVN, Grubb & Ellis and the National Association of Realtors. In addition Rod Santomassimo has been approved and selected as a featured speaker by the National Association of Realtors Commercial Alliance and its Signature Series.
Prior to creating the Massimo Group, Rod served a variety of roles in the commercial real estate industry including broker, owner, manager and executive level management for local, regional and national brokerage organizations. His most recent position was Executive Vice President of Sperry Van Ness where he was responsible the general oversight of the organization’s franchise operations and the productivity of its 800 advisors.
Rod earned a Masters of Business Administration from Fuqua School of Business, Duke University, in Durham, North Carolina. He also earned a Bachelor of Arts in Commerce from Washington and Lee University in Lexington, Virginia. He is a featured guest lecturer at the Fuqua School of Business, as well as the Kennan-Flagler Business School, at the University of North Carolina at Chapel Hill.
Rod is a two-time recipient of the Duke University, Fuqua School of Business Impact Alumni of the Year Award based on his work with both graduate students and alumni in Building a Personal Brand and Creative Approaches to Secure Greater Client/Prospect Opportunities.